Billion Dollar Idea
I'm a genius. I've thought up the perfect holiday marketing blitz for erectile dysfunction pharmaceuticals: Hard for the Holidays!
Nine months from any major holiday we see a little jump in the number of births. People like to celebrate. After a long night of drinking, dancing, networking and avoiding that guy from accounting, people like to go home and have the best three minutes of their lives.
But what about those poor people who suffer from E.D. Sure they are already bombarded with commercials telling em they will be a sexual Tyrannosaurus, warned of dangerous four hour erections, and given the 36 hour choice, but that is not getting the job done. What about all those people who suffer from E.D. but who probably wouldn't even have a regular sexual relationship with their spouses if they didn't. What about those sad people who used to be members of the Holidays only club. These gentlemen have given up.
But what would it mean to give them hope. Suddenly a bright spot looms on the horizon. If they were "Hard for the holidays" there is a chance that maybe, just maybe, their spouses (lovers, friends whatever) might just give it up out of pity, or better yet (from an economic standpoint) because old boy bought em a lot of expensive stuff.
Think about it almost every major luxury commercial says : This gift is guaranteed sex. The man who has no hope of performing will not bother to buy these wonderful luxury goods. The auto dealers and the jewelers ought to be paying for the "Hard for the Holidays" media blitz. Heck the O.B. / Gyne docs might considering throwing in a few bucks too. Young people have these problems too.
Can you see it? A bunch of santa hat sporting models in lingerie dancing, smirking, promising. The reassurring voice asks: Do you suffer from E.D. well just pop a pill and give her this diamond (car, flat screen TV) and this will be the best holiday ever. The commercial ends with all the supermodels hanging off a relatively unattractive man.
Synergy is waiting to happen people! Lets get this economic powerhouse moving!
More Laters
Nine months from any major holiday we see a little jump in the number of births. People like to celebrate. After a long night of drinking, dancing, networking and avoiding that guy from accounting, people like to go home and have the best three minutes of their lives.
But what about those poor people who suffer from E.D. Sure they are already bombarded with commercials telling em they will be a sexual Tyrannosaurus, warned of dangerous four hour erections, and given the 36 hour choice, but that is not getting the job done. What about all those people who suffer from E.D. but who probably wouldn't even have a regular sexual relationship with their spouses if they didn't. What about those sad people who used to be members of the Holidays only club. These gentlemen have given up.
But what would it mean to give them hope. Suddenly a bright spot looms on the horizon. If they were "Hard for the holidays" there is a chance that maybe, just maybe, their spouses (lovers, friends whatever) might just give it up out of pity, or better yet (from an economic standpoint) because old boy bought em a lot of expensive stuff.
Think about it almost every major luxury commercial says : This gift is guaranteed sex. The man who has no hope of performing will not bother to buy these wonderful luxury goods. The auto dealers and the jewelers ought to be paying for the "Hard for the Holidays" media blitz. Heck the O.B. / Gyne docs might considering throwing in a few bucks too. Young people have these problems too.
Can you see it? A bunch of santa hat sporting models in lingerie dancing, smirking, promising. The reassurring voice asks: Do you suffer from E.D. well just pop a pill and give her this diamond (car, flat screen TV) and this will be the best holiday ever. The commercial ends with all the supermodels hanging off a relatively unattractive man.
Synergy is waiting to happen people! Lets get this economic powerhouse moving!
More Laters
posted by Rich Rosenthal II at 2:59 AM
1 Comments:
Rich, this is marketing gold. I really think you are on to something.
Too bad putting out doesn't get me jewelry....i should look into fixing that; thanks for the reminder.
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